Advisory / Fundraise readiness

    The raise is decided before the first meeting.

    Model, materials, data room and target list, finished before outreach — because a process that starts unprepared is a process that gets priced for it.

    Fundraise readiness is the work completed before an investor process opens: the operating model, the narrative and materials, the data room and the target list. Zenith builds all four and sequences the outreach, so the raise runs to a timetable rather than to whichever investor replies first.

    Who this is for

    Seed to Series B companies

    Teams raising institutional equity for the first time against a metric set investors will define for them.

    Bootstrapped businesses

    Profitable companies raising externally for the first time, where the accounts were never built to be read by an investor.

    Second-time raisers

    Teams whose last round closed despite the process rather than because of it.

    Non-dilutive candidates

    Companies that should be running grant, venture debt or strategic capital in parallel with the equity, not after it.

    How it works

    Three phases, each with a defined output and a handover point.

    Phase

    Foundation

    • Driver-based operating and cash model
    • Metric definitions and cohort data an investor can reconcile
    • Cap table, option pool and dilution scenarios
    • Runway and raise sizing against the next credible milestone

    Phase

    Materials

    • Narrative and deck built around the model, not ahead of it
    • Data room index and document collection
    • FAQ and objection handling written in advance
    • Reference and diligence readiness check

    Phase

    Process

    • Target investor list by thesis, stage and cheque size
    • Outreach sequenced to create a real timetable
    • Pipeline tracking and feedback captured weekly
    • Term sheet comparison beyond headline valuation

    Engagement

    How the engagement runs: who embeds, at what cadence, and where it ends.
    TermDetail
    Typical durationPreparation 4 – 8 weeks; process 8 – 16 weeks to term sheet
    Who embedsFundraise readiness lead plus a modelling analyst
    Raise sizeUSD 1m – 30m
    Reporting cadenceWeekly pipeline review through the live process
    DeliverablesOperating model, deck, data room, target list, FAQ, term sheet analysis
    Handover pointSigned term sheet, with diligence support scoped separately

    Commercial model

    A fixed preparation fee, with an optional monthly fee to run the process. Where the mandate extends into a placement, that is documented separately and subject to local licensing.

    Sectors

    What this service means in the sectors where Zenith runs it.

    Lending and fintech

    Equity and debt investors read the same cohort data. Building it once, properly, is what lets a company run both processes without contradicting itself.

    Sector page

    Life sciences and medtech

    Translating a technical programme into a financeable plan: milestone-linked use of proceeds, dilution scenarios, and a data room that answers the second question as well as the first.

    2 mandatesLife sciences and medtech

    Sector page

    Consumer and CPG

    Model, materials and channel evidence assembled so the raise runs on numbers a buyer would recognise.

    Sector page

    Infrastructure and energy

    Development-stage raises where the model, the risk allocation map and the permitting timetable have to agree before the first investor meeting.

    Sector page

    Industrials and materials

    Getting credit for equity already in the ground: capex spent, plant commissioned and contracts signed, presented as de-risking rather than as sunk cost.

    1 mandateIndustrials and materials

    Sector page

    Real assets and shipping

    Equity for acquisition programmes, where the pipeline, the financing plan and the return maths need to be one document rather than three.

    Sector page

    Selected transactions

    Tagged to this service.

    Consolidating a cross-jurisdiction group ahead of a pilot plant equity raise

    Equity raise financial model and group financial preparation for a pilot coated spherical graphite processing plant with associated upstream mining operations

    Sector
    Industrials and materials
    Geography
    Asia-Pacific
    Role
    Sole external consultant
    Counterparty
    Status
    Advised
    Live

    USD 45,000,000

    pre-money valuation

    Rebuilding the finance function underneath a Series A extension

    Equity round with a parallel non-dilutive debt workstream

    Sector
    Life sciences and medtech
    Geography
    United States
    Role
    Fundraise readiness
    Counterparty
    Status
    Live
    Live

    Resizing a seed round from the roadmap to the milestone

    103-item diligence tracker, data room build, and a resized seed raise following indication prioritisation

    Sector
    Life sciences and medtech
    Geography
    United States
    Role
    Fundraise readiness
    Counterparty
    Status
    Live

    Questions we are asked

    How much runway should we have before starting?

    Nine months. Below six the negotiating position is visibly weaker and the terms reflect it, regardless of how good the business is.

    Do you introduce investors?

    We build the target list and sequence the outreach, and use relationships where they exist. The process is designed to work without depending on any single introduction.

    Is the deck or the model more important?

    The model. The deck gets the first meeting; the model decides the second one, and an inconsistency between the two ends the process quietly.

    Should we run non-dilutive capital in parallel?

    Usually yes. Grant, venture debt and strategic capital take longer to arrive, so starting them after the equity closes wastes the window in which they were most useful.

    What do investors ask for that companies never have ready?

    Cohort data with stable definitions, a reconciliation from the management accounts to the model, and a clean cap table with the option pool already modelled.

    What if the honest answer is not to raise?

    We say it. A company that raises six months too early on a metric set it cannot yet support spends the next round explaining the last one.

    Start with the structure, not the pitch.

    Tell us the transaction and the timetable. If it is not something we should run, we will say so.